Search Engine Optimisation / SEO
Search Engine Optimization (SEO) is an effective strategy of getting brand visibility and exposure for any kind of business wishing to make it big online. While many other industry and marketing trends come and go, SEO is a one power technique that will get better and better with each passing day.
SEO ensures that a website is accessible to search engines and also increases the chances of it being found by search engines. So, higher a website ranks among other organic search engine results, the greater the chances of users visiting it over and over and more traffic a website will receive which in turn generate more sales lead.